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Free delivery and return delivery UNISA:STBC7211, STBC6111, COSC5112, CCOM5112, COM2601, COM2602, COM3701, COM3708 Integrated Organisational Communication (2nd Edition) Integrated Organisational Communication Communication is often described as the glue that binds an organisation... Read more

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Communication flourishes in organisations and is central to their activities and functions: as marketing communication, public relations, management communication, corporate communication, etc.; in determining and implementing strategy, operations and processes; in all interaction - interpersonal, mediated, digital and social; as the foundation of corporate culture.

Integrated Organisational Communication 2nd Edition covers these aspects and addresses the growing need among students and practitioners for a book that takes a broad look at organisations' communication, and then delves into the detail. This book adopts a multidisciplinary approach to organisational communication, and while it takes cognisance of individual academic and professional disciplines, it avoids alignment with any one of these.

Written by: Rachel Barker, George Charles Angelopulo, George Angelopulo & Rachael Barker Published by: Juta Legal and Academic Publishers Date Published: 05/05/2017 Edition: 2nd Edition ISBN: 9780702189845 Available in: Paperback

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