Managing Strategy Processes in Emergent Industries: The Case of Media Firms

Name: Managing Strategy Processes in Emergent Industries: The Case of Media Firms
Brand: Palgrave Macmillan
SKU: 23365838
Price: 3996.00 ZAR
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This book highlights the challenges for firms operating in industries where traditional boundaries are vanishing and a totally new business landscape unfolds. This puts significant demand on the top management teams and their ability to perceive and interpret phenomena and patter... Read more

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Features

Author	Johan Roos,etc.,Georg Von Krogh
Format	Hardcover
ISBN	9780333665732
Publisher	Palgrave Macmillan
Manufacturer	Palgrave Macmillan

Description

Based upon observation of and involvement in the strategy processes of three media firms a framework for strategy processes is proposed and a practical outline of how new strategy processes to be developed is presented.

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