Reverse Licensing: International Technology Transfer to the United States

Reverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and/or foreign direct investment.

The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines "reverse licensing" as an alternative to "reverse investment." In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.