From Followers to Leaders: Managing Technology and Innovation

Author	David Wield, Naushad Forbes, Nuashad Forbes
Format	Hardcover
ISBN	9780415251754
Publication Date	16/04/2006
Publisher	ROUTLEDGE
Manufacturer	Taylor & Francis Ltd

This book is about how to manage technology and innovation in a business. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.

This book centers on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.