Description
This book is a critical analysis of popular management books. It features detailed criticism of the ideological hegemony of North American managerial discourse, an interrogation of books by leading populist management gurus such as Tom Peters, Richard Normann and Robert Waterman, and an institutional approach to the creation, diffusion and consumption of management knowledge. The implications for organizations of acting on popular managerial discourse are discussed.
The growing interest in management knowledge has generated an enormous literature and brought great success for a number of management gurus. This book is a timely and radical critique of the quick-fix solutions offered by popular management books. Features include: *Detailed criticism of the ideological hegemony of North American managerial discourse *An interrogation of books by leading populist management gurus such as Tom Peters, Richard Normann and Robert Waterman *An institutional approach to the creation, diffusion and consumption of management knowledge *The implications for organisations of acting on popular managerial discourse Popular Management Books is a much needed corrective to the under-researched truisms of many management books.
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