Description
This book focuses on strategy formulation in entrepreneurial firms, a topic that has not received much attention. It explores the role of entrepreneurship in small businesses and how top management perceives strategy formulation. The author also examines how business strategies are developed and implemented in SMEs and whether larger corporations can learn from smaller ones. Based on a sample of UK entrepreneurial firms, the book highlights the lack of strategic thinking in small firm management and offers recommendations for improving strategic management processes.
This book is concerned with strategy formulation issues in the relatively neglected field of entrepreneurial firms. It raises questions such as what is the strategic role of entrepreneurship in small businesses? How does the top management in small firms perceive the processes associated with strategy formulation? How are business strategies formulated and implemented in SMEs? And importantly, are there lessons that can be learnt by large corporations from the smaller ones? Using a sample covering a wide range of entrepreneurial firms in the UK, the author addresses the lack of strategic thinking in the management of small firms and provides recommendations for effective strategic management processes.
Related Products
