Information Orientation: The Link to Business Performance

Author	Donald A. Marchand,William J. Kettinger,John D. Rollins
Format	Hardcover
ISBN	9780199240678
Publisher	Oxford University Press, Usa
Manufacturer	Oxford University Press, Usa

The book presents the results of an international research project that evaluates how effectively people use information and IT to improve business performance. The project looks at three dimensions - information behavior and values; information management practices; and IT practices - and their relationship to business performance. The book combines a focus on business relevance with strong empirical research.

This book presents the results of an international research project designed to evaluate how effectively people use information and IT to improve business performance. In particular it looks at three dimensions - information behavior and values; information management practices; and IT practices - and their relationship to business performance. The book combines a focus on business relevance with strong empirical research.