Niche Tourism

Niche tourism is a type of tourism that focuses on specific interests or activities. This book provides an integrated picture of niche tourism as a whole, looking at both the "macro" and "micro" level. It has a comprehensive theoretical framework, and discusses initiatives, policies, and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies.

Niche Tourism examines one of the fastest growing areas within the tourism sector. This book provides an integrated picture of speciality/niche tourism as a whole looking at both the 'macro' and 'micro' niche area. It has a comprehensive theoretical framework, and discusses initiatives, policies and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies from around the world. Divided into 3 parts, it covers a variety of aspects under the headings of special interest tourism, tradition and culture base tourism and activity-based tourism. Review: Because of the recent employment of niche tourism as a concept, it is particularly timely that Novelli's collection has been published, giving the reader a strong direction, excellent examples and powerful definitional material with which to grapple. Tourism Management Volume 27, Issue 6 , December 2006, Pages 1426-1427