Description
Whether a newly promoted middle manager or executive, a marketing manager of a small company, an entrepreneur, or small business owner, results are measured in dollars and cents. Accounting and Finance for the Nonfinancial Executive prepares the reader for managerial responsibilities. They able to prepare, appraise, evaluate, and approve plans to accomplish departmental objectives. The reader will be able to back up their recommendations with carefully prepared financial support. Whether based on marketing, production, or personnel, by learning how to think in terms of finance and accounting they can intelligently express their ideas.
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