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WHY is backed by the internationally renowned Uwe Koetter. Established in 1968, Uwe Koetter gained a reputation for cutting edge design and master craftsmanship resulting in numerous prestigious awards. Uwe Koetter developed WHY in response to changing consumer demands with a focus on the younger generation. The brand epitomises affordable, top quality, trend setting jewellery. Produced in sterling silver, diamonds and gemstones with the option of customisation and production in precious metals.

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Crown Collection - Diamond Stud Earrings
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Category:  Fine Jewellery

CROWN COLLECTION - DIAMOND STUD EARRINGS

Model: Crown Collection - Diamond Stud Earrings

  R1 200.00

Why Jewellery Solitaire Diamond Pendant & Chain Yellow Gold Plated Silver
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Category:  Fine Jewellery

Why Love - Yellow Plated Gold Solitaire Diamond Pendant And Chain, Material: Sterling Silver, Finish 18 Ct Yellow Gold Plated, Stone: Diamond, Number Of Stones: 1, Carats: 0.18, Size: 0.18, Cut: Round...

Model: Why Jewellery Solitaire Diamond Pendant & Chain Yellow Gold Plated Silver

  R4 500.00

Why Jewellery Key Collection Diamond Round Key Pendant & Chain in Rose Gold Plated
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Category:  Fine Jewellery

KEY COLLECTION - DIAMOND ROUND KEY PENDANT AND CHAIN

Model: WN00115

  R1 200.00

Why Jewellery Solitaire Diamond Pendant & Chain Silver
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Category:  Fine Jewellery

Why Love - Silver Solitaire Diamond Pendant And Chain, Material: Sterling Silver, Finish 18 Ct Rhodium Plated, Stone: Diamond, Number Of Stones: 1, Carats: 0.18, Size: 0.18, Cut: Round, Length: 45Cm

Model: Why Jewellery Solitaire Diamond Pendant & Chain Silver

  R4 300.00

Why Jewellery Solitaire Diamond Pendant & Chain Rose Gold Plated Silver
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Category:  Fine Jewellery

Why Love - Rose Plated Gold Solitaire Diamond Pendant And Chain, Material: Sterling Silver, Finish 18 Ct Rose Gold Plated, Stone: Diamond, Number Of Stones: 1, Carats: 0.18, Size: 0.18, Cut: Round,

Model: Why Jewellery Solitaire Diamond Pendant & Chain Rose Gold Plated Silver

  R4 500.00

Why Jewellery Clover Collection Diamond Pendant & Chain Silver
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Category:  Fine Jewellery

CLOVER COLLECTION- DIAMOND PENDANT AND CHAIN

Model: Why Jewellery Clover Collection Diamond Pendant & Chain Silver

  R1 700.00

Why Jewellery Africa Collection Diamond Hammered Pendant & Chain in Rose Gold Plated Silver
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Category:  Fine Jewellery

AFRICA COLLECTION - DIAMOND HAMMERED PENDANT AND CHAIN

Model: Why Jewellery Africa Collection Diamond Hammered Pendant & Chain in Rose Gold Plated Silver

  R1 600.00

Why Jewellery Alluring Amethyst Leaf Collection- Amethyst And Diamond Earrings in Silver
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Category:  Fine Jewellery

Why Jewellery Alluring Amethyst Leaf Collection- Amethyst And Diamond Earrings in Silver

Model: WE00135

  R5 100.00

Why Jewellery Alluring Amethyst Leaf Collection Amethyst And Diamond Pendant And Chain in Silver
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Category:  Fine Jewellery

Why Jewellery Alluring Amethyst Leaf Collection Amethyst And Diamond Pendant And Chain in Silver

Model: WN00138

  R3 400.00

Why Jewellery Beautiful Branch Collection Diamond Pendant & Chain in Silver
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Category:  Fine Jewellery

BEAUTIFUL BRANCH COLLECTION- DIAMOND PENDANT AND CHAIN

Model: Why Jewellery Beautiful Branch Collection Diamond Pendant & Chain in Silver

  R1 700.00

Why Jewellery Big Oval Scallop Collection Amethyst Pendant & Chain in Silver
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Category:  Fine Jewellery

BIG OVAL SCALLOP COLLECTION - AMETHYST PENDANT AND CHAIN

Model: Why Jewellery Big Oval Scallop Collection Amethyst Pendant & Chain in Silver

  R3 200.00

Why Jewellery Circle Of Life Collection Diamond Chandelier Earrings in Silver
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Category:  Fine Jewellery

CIRCLE OF LIFE COLLECTION - DIAMOND CHANDELIER EARRINGS

Model: Why Jewellery Circle Of Life Collection Diamond Chandelier Earrings in Silver

  R1 500.00

Why Jewellery Dazzling Double Floral Collection Diamond Pendant & Chain in Yellow Gold Plated
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Category:  Fine Jewellery

DAZZLING DOUBLE FLORAL COLLECTION - DIAMOND PENDANT AND CHAIN

Model: WN00143

  R2 600.00

Why Jewellery Filigree Heart Collection Diamond Bracelet in Silver
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Category:  Fine Jewellery

FILIGREE HEART COLLECTION - DIAMOND BRACELET

Model: Why Jewellery Filigree Heart Collection Diamond Bracelet in Silver

  R800.00

Why Jewellery Fantasy Floral Collection Diamond Pendant & Chain in Rose Gold Plated
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Category:  Fine Jewellery

FLORAL FANTASY COLLECTION- DIAMOND PENDANT AND CHAIN

Model: WN00151

  R3 200.00

Why Jewellery Infinity Heart Collection Diamond Chandelier Earrings in Rose Gold Plated Silver
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Category:  Fine Jewellery

Why Jewellery Infinity Heart Collection Diamond Chandelier Earrings in Rose Gold Plated Silver

Model: WE00043

  R1 100.00

Why Jewellery Key Collection Diamond Oval Key Pendant & Chain in Silver
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Category:  Fine Jewellery

KEY COLLECTION - DIAMOND OVAL KEY PENDANT AND CHAIN

Model: WN00111

  R1 300.00

Why Jewellery Lavish Leaf Collection Diamond Earrings in Silver
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Category:  Fine Jewellery

LAVISH LEAF COLLECTION- DIAMOND EARRINGS

Model: WE00141

  R3 400.00

Why Jewellery Circle Ouble Of Life Collection Diamond Pendant & Chain in Rose Gold Plated Silver
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Category:  Fine Jewellery

OUBLE CIRCLE OF LIFE COLLECTION - DIAMOND PENDANT AND CHAIN

Model: Why Jewellery Circle Ouble Of Life Collection Diamond Pendant & Chain in Rose Gold Plated Silver

  R2 400.00

Why Jewellery Pearl & Diamond Halo Pendant & Chain in Silver
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Category:  Fine Jewellery

SILVER AND PEARL AND DIAMOND HALO PENDANT AND CHAIN

Model: WN00124

  R2 200.00

About


WHY is backed by the internationally renowned Uwe Koetter. Established in 1968, Uwe Koetter gained a reputation for cutting edge design and master craftsmanship resulting in numerous prestigious awards. Uwe Koetter developed WHY in response to changing consumer demands with a focus on the younger generation. The brand epitomises affordable, top quality, trend setting jewellery. Produced in sterling silver, diamonds and gemstones with the option of customisation and production in precious metals.

Contact Details


Postal Address:

SHOWROOM & WORKSHOP Cape Quarter Lifestyle Village, Shop 103 Level 1, 27 Somerset Road, Green Point,, 8001, South Africa,

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