Multinationals as Flagship Firms - Regional Business Networks



Multinationals as Flagship Firms - Regional Business Networks
Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors. more details

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Features
Author Joseph R. D'Cruz, Alan M., Professor Rugman
Format Paperback
ISBN 9780199258185
Publication Date 17/05/2009
Publisher USA Oxford University Press
Manufacturer Oxford University Press
Description
Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors.

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